Why Incentives Do Not Always Motivate Employees ?


Maslow

Intrinsic motivation is what works once people get enough money to have their basic needs met.That is the principle of the Maslow’ Pyramid of needs.

Some people think that Maslow’s theory is not valid anymore, yet I agree with Tom Fisburne on his analysis of relation with what  brands offer, pricing and Maslow’s hierarchy of needs

If we assume that we are talking about an environment where people have  enough money  for “paying the bills”, then external rewards of any types wont’ motivate people on the  long run. They will expect to get more each time and ultimately lose interest if rewards don’t increase. It is a kind of “incentive addiction”, it destroys more than it stimulates.

Any goal setting exercise should start by the end : What benefits  do you expect if you reach a specific goal ? or only half of the goal or making the efforts but not succeeding ?

Visualization of achieving a goal can help better define:  Why do you choose this goal specifically ? What benefits will you get versus the energy you invest to this particular goal rather than another ?

Read our previous article on Why people don’t Do What you Tell Them To Do “

If you don’t know why you are doing what you do and nobody tells you how you contribute to the big picture, if nobody encourages you and say thank you from time to time or if you don’t have the resources for doing your job well, then external reward only will demotivate people. I think it is impossible to make someone passionate against his or her will, but it is very easy to kill the fire within passionate people.

What Keeps YOU Motivated ?

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2 thoughts on “Why Incentives Do Not Always Motivate Employees ?

  1. Jack March 4, 2013 at 7:11 pm Reply

    Great post. Financial incentives are not enough to motivate employees. Instead, employers should pay greater attention to intrinsic motivation. That means designing jobs that provide opportunities to make choices, develop skills, do work that matters and build meaningful interpersonal connections.You can also find some effective tools that could boost your employee morale.

    Some I would recommend => Employee Motivation & Engagement software: http://www.monitae.com

  2. […] Why Incentives Do Not Always Motivate Employees ? […]

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